Indulge in Delight at The Parlour, Fortnum & Mason
Experience the exquisite artisanal ice cream at The Parlour, located in the iconic Fortnum & Mason, a must-visit for ice cream lovers in London.
The Parlour at Fortnum & Mason is a hidden gem located within one of London's most prestigious department stores. As you step into this delightful ice cream shop, you are greeted by a whimsical atmosphere adorned with elegant decor, making it an ideal setting to relax and indulge. The Parlour specializes in artisanal ice creams and sorbets, crafted with the finest ingredients. With a rotating menu of innovative flavors, you can expect to find classic choices as well as unique seasonal specials that will tantalize your taste buds. From rich chocolate to refreshing fruit sorbets, there is something for everyone to enjoy. Beyond just ice cream, The Parlour also offers a selection of decadent desserts, sundaes, and shakes, all beautifully presented to enhance your experience. Whether you’re taking a break from shopping or looking for a sweet treat after exploring the nearby sights, The Parlour provides a perfect respite. The attentive staff is always ready to help you choose the best flavors to suit your palate. The Parlour's location within Fortnum & Mason adds to the allure, allowing visitors to soak in the luxurious atmosphere of the store. After enjoying your ice cream, consider exploring the various gourmet offerings and specialty foods that Fortnum & Mason is famous for. This experience combines the joy of indulgence with the charm of one of London's most historic shopping destinations.
Local tips
- Try the seasonal flavors for a unique taste experience.
- Visit during weekdays to avoid the weekend rush.
- Consider pairing your ice cream with one of Fortnum & Mason's fine teas.
- Don't forget to check out the beautiful displays of luxury goods in the store.
A brief summary to The Parlour at Fortnum & Mason
- 1st floor, Fortnum & Mason, 181 Piccadilly, London, W1A 1ER, GB
- +442077348040
- Visit website
- Monday 10 am-8 pm
- Tuesday 10 am-8 pm
- Wednesday 10 am-8 pm
- Thursday 10 am-8 pm
- Friday 10 am-8 pm
- Saturday 10 am-8 pm
- Sunday 11:30 am-6 pm
Getting There
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Tube
If you are near a Tube station, take the Piccadilly Line. Board a train heading towards Cockfosters. If you are starting from the central area, you might board at Piccadilly Circus or Leicester Square. Stay on the train for 2 stops and get off at Green Park station. Once you exit the station, follow the signs for Piccadilly. Walk towards Piccadilly, and you will see Fortnum & Mason on your left at 181 Piccadilly. The Parlour is located on the 1st floor.
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Bus
For those preferring the bus, locate a bus stop nearby and take the number 14, 19, 22, or 38. Make sure you are heading towards Piccadilly Circus or Green Park. Get off at the stop called 'Piccadilly Circus'. After disembarking, walk east along Piccadilly, and Fortnum & Mason will be on your right at 181 Piccadilly. The entrance is on the ground floor, and The Parlour is on the 1st floor.
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Walking
If you are in the vicinity of Soho or Covent Garden, you can simply walk to Fortnum & Mason. From Covent Garden, head towards Long Acre and then onto Drury Lane until you reach the Strand. Turn right and walk towards Trafalgar Square. From there, continue onto Cockspur Street and follow the signs to Piccadilly. Fortnum & Mason will be on your left at 181 Piccadilly, and The Parlour is on the 1st floor.
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Taxi or Rideshare
If you prefer a more direct route, you can also take a taxi or use a rideshare app. Simply input 'Fortnum & Mason, 181 Piccadilly, London W1A 1ER' as your destination. The driver will drop you off at the main entrance on the ground floor, and The Parlour is located on the 1st floor.
Attractions Nearby to The Parlour at Fortnum & Mason
- Fortnum & Mason
- Fortnum's Fountain
- The Diamond Jubilee Tea Salon at Fortnum & Mason
- K2 telephone box prototype
- Beau Brummell Statue
- Burlington Arcade
- St James's Piccadilly
- White Cube Mason's Yard
- Royal Academy of Arts
- Smithson Plaza
- Apple Corps. The Beatles ex Office
- Blue Plaque: Beatles
- Original Apple Corp Office
- Venue of Beatles last concert
- St James's Square
Landmarks nearby to The Parlour at Fortnum & Mason
- Equestrian statue of Edward Ⅶ
- Spirit of Soho Mural
- Chinatown Gate
- St George's Church, Hanover Square
- Leicester Square
- Liberty’s clock
- Royal Marines Memorial
- The Smallest Gallery in Soho
- The Fourth Plinth
- Admiralty Arch
- Obelisk Charles James Napier
- Self-Guided Audio Tour - London's Soho, Theatreland and Chinatown
- Trafalgar Square
- Nelson's Column
- The Photographers' Gallery