Background

Princes Arcade, London's Elegant Shopping Passage

Discover Princes Arcade, a historic London shopping passage blending timeless craftsmanship with modern menswear in the heart of Piccadilly.

4.2

Princes Arcade is a charming shopping arcade in central London, linking Piccadilly and Jermyn Street. Built between 1929 and 1933 within the historic Princes House, it blends traditional craftsmanship with contemporary menswear brands, offering a refined retail experience in the heart of the city’s luxury shopping district.

A brief summary to Princes Arcade

  • 196 Piccadilly, London, W1J 9DY, GB
  • +442074848152
  • Visit website
  • Duration: 0.5 to 2 hours
  • Mid ranged
  • Environment icon Indoor
  • Mobile reception: 5 out of 5
  • Monday 8 am-7 pm
  • Tuesday 8 am-7 pm
  • Wednesday 8 am-7 pm
  • Thursday 8 am-7 pm
  • Friday 8 am-7 pm
  • Saturday 8 am-7 pm
  • Sunday 10 am-5 pm

Local tips

  • Visit during weekdays for a quieter shopping experience and more personalized service.
  • Explore both traditional shoemakers and innovative sustainable menswear brands within the arcade.
  • Combine your visit with nearby luxury arcades and iconic shopping streets like Jermyn Street and Piccadilly.
  • Check opening hours as some shops may close earlier on Sundays.
widget icon

Getting There

  • London Underground

    Take the Piccadilly Line to Green Park station, which is about a 7 to 10-minute walk from Princes Arcade. The station is well-connected and accessible, with frequent service. Expect a fare around £2.50–£5 depending on ticket type.

  • Bus

    Several London bus routes stop near Piccadilly, including routes 9, 14, and 19. Buses run frequently throughout the day, with travel times varying from 15 to 30 minutes depending on your starting point. A contactless payment card or Oyster card is recommended for fares around £1.75–£2.50.

  • Taxi or Rideshare

    A taxi or rideshare from central London locations typically takes 10 to 20 minutes depending on traffic. This option offers door-to-door convenience but can be more costly, generally £10–£20.

Princes Arcade location weather suitability

  • Weather icon Any Weather
  • Weather icon Rain / Wet Weather
  • Weather icon Mild Temperatures

Unlock the Best of Princes Arcade

Buy tickets

    No tickets available

Book tours with entry

    No tours available

Book tours without entry

    No tours available

q

Discover more about Princes Arcade

A Historic Passageway in London’s Shopping Heritage

Princes Arcade occupies a distinctive place in London’s retail landscape, nestled within Princes House at 196 Piccadilly. Originally known as Princes Hall, this building opened in 1883 as the home of the Royal Institute of Painters in Water Colours, embedding a creative legacy into its foundations. The arcade itself was constructed between 1929 and 1933 to provide a covered pedestrian link between the bustling thoroughfares of Piccadilly and Jermyn Street, two of London’s most prestigious shopping streets.

A Blend of Tradition and Modernity in Retail

Today, Princes Arcade offers an eclectic mix of shops that reflect both the heritage and innovation of British menswear and accessories. Traditional brands like Loake Shoemakers, renowned for their handcrafted footwear, sit alongside newer, sustainable fashion labels such as SIRPLUS, which creates quality menswear from surplus fabrics. This fusion of old and new creates a shopping experience that honors craftsmanship while embracing contemporary ethical practices.

The Arcade’s Architectural and Cultural Ambience

The arcade’s design evokes the elegance of early 20th-century London arcades, with its intimate, covered passageway providing shelter from the city’s often unpredictable weather. Its location within the St James’s area places it among a network of historic arcades celebrated for their refined atmosphere and luxury offerings. Though more understated than some of London’s grander arcades, Princes Arcade retains a quiet charm and exclusivity that appeals to discerning shoppers and visitors.

Connection to London’s Luxury Shopping Traditions

Princes Arcade is part of a rich tradition of London arcades that began in the early 19th century, inspired by Parisian models. These arcades were designed as elegant, protected environments for shopping, combining architectural beauty with commercial activity. Princes Arcade continues this legacy by hosting a curated selection of retailers that emphasize quality, style, and British heritage, contributing to the enduring appeal of the St James’s shopping district.

Visitor Experience and Atmosphere

Visitors to Princes Arcade can enjoy a relaxed and intimate shopping environment, sheltered from the city’s hustle. The arcade’s compact scale encourages leisurely browsing, with a focus on personalized service and artisanal products. Its blend of classic and contemporary brands makes it a destination for those seeking unique menswear, fine footwear, and thoughtful design in a setting rich with history.

Preserving a Distinctive Urban Character

While modern retail developments have transformed much of London, Princes Arcade preserves the character of the traditional shopping arcade. It stands as a testament to the city’s commitment to maintaining spaces that combine heritage, craftsmanship, and modern retail innovation. This balance ensures that Princes Arcade remains a valued part of London’s cultural and commercial fabric.

Busiest months of the year

Busiest hours of the day

Popular Experiences near Princes Arcade

Popular Hotels near Princes Arcade

Select Currency